About Me

Hey, I’m Joaquin Zurita, a 20-year-old student pilot doing everything I can to become a flight instructor.

Aviation has been my passion for as long as I can remember. Not for the airline lifestyle, not as a stepping stone — but for the pure love of general aviation. To me, this is real flying. And teaching? That’s where I’ve found my calling.

Since I started working as a swim instructor, I’ve discovered a deep passion for helping others grow. I want to bring that same energy to the skies — to help shape better, more aware, and safer pilots than I ever was.

This brand is a huge part of that journey.

Every shirt, hoodie, and design you see here has been built by me — in between flying, studying, and working full-time — as a way to fuel my dream. This isn’t a big company. It’s just me, putting in long hours, pouring in my savings, and sharing what I believe in.

And what I believe in is this:
Real awareness. Real flying. Real people helping each other become better.

That’s why under every hoodie, every shirt, you’ll find a checklist item — a reminder of what really matters in aviation: attention, intention, and safety.

Every order supports my flight training, helps me keep creating, and brings me one step closer to my goal:
To become the kind of instructor who makes a difference — in the air, and beyond.

If you’ve ever chased a dream that felt just out of reach — you get it.
Thanks for being here. Thanks for supporting the mission.

Joaquin